Love Paper Week is an opportunity to focus on facts, transparency and informed choice when it comes to communication materials. At CDS Print Services, our commitment to sustainable print is rooted in responsible sourcing, evidence‑based decision‑making and helping organisations use printed communications in the right way, for the right purpose.
Rather than treating print as a sustainability risk, we believe it should be assessed on its full lifecycle performance and role within a balanced communications strategy.
Sustainable print is not a single action or product choice. It is a joined‑up approach that considers sourcing, production, use and end‑of‑life outcomes.
At CDS Print Services, sustainable print means:
This approach supports both environmental objectives and practical business requirements.
Love Paper Week aligns closely with our values as a print services provider.
The campaign exists to challenge common misconceptions around paper and print and to promote fact‑based understanding. For organisations under pressure to evidence sustainability decisions, this matters.
By supporting Love Paper Week, CDS Print Services is reinforcing the importance of:
It is not about promoting print at all costs, but about ensuring decisions are based on evidence rather than assumption.
Despite the growth of digital channels, printed communications continue to play a critical role in many sectors, particularly where trust, accessibility and longevity are important.
Sustainable print supports:
When used appropriately, print complements digital channels rather than competing with them.
Our role is to help organisations understand how their printed communications perform from a sustainability perspective.
In practice, this includes:
This allows procurement and sustainability teams to make decisions that are defensible, auditable and aligned with policy commitments.
One of the most persistent myths is that digital communication is always the more sustainable option.
In reality, sustainability depends on:
A responsible communications strategy evaluates both print and digital on their merits. Sustainable outcomes are achieved through appropriate channel selection, not blanket exclusion.
At CDS Print Services, we support balanced, evidence‑led decision‑making rather than one‑size‑fits‑all approaches.
Yes. When responsibly sourced, produced and recycled, print operates within a well‑established circular economy. Sustainability depends on how print is specified and managed, not on the medium itself.
No. Paper used in print comes from managed, renewable forests where harvesting is balanced with replanting and long‑term forestry management. Responsible paper sourcing supports forest sustainability rather than undermining it.
We help organisations assess print based on lifecycle performance, sourcing transparency and end‑of‑life outcomes, supporting procurement decisions that can be evidenced and reported with confidence.
Not necessarily. Digital channels have environmental impacts through energy use, infrastructure and device production. Sustainability should be assessed holistically, considering both print and digital.
Yes. Print offers strong traceability, certification and recyclability, making it easier to evidence sustainability claims and align with ESG reporting requirements.
While Love Paper Week runs from 2–6 February 2026, the conversation around sustainability and responsible communication continues year‑round.
At CDS Print Services, we believe:
Sustainable print isn’t about defending paper — it’s about making better, evidence‑based decisions.
By promoting facts over assumptions, we help our customers move towards credible, practical sustainability outcomes.
To explore Love Paper Week resources, visit lovepaper.org/lovepaperweek. [lovepaper.org]
If you’d like to discuss how printed communications can support your sustainability objectives, CDS Print Services is always happy to have an informed conversation. Please leave your enquiry on our contact page or mail on info@cds-print.co.uk